<aside> <img src="/icons/brain_gray.svg" alt="/icons/brain_gray.svg" width="40px" /> A SWOT analysis is a strategic planning tool used to assess the Strengths, Weaknesses, Opportunities, and Threats of a project, business, or organization. It helps identify internal strengths and weaknesses, such as resources and limitations, as well as external opportunities and threats, such as market trends and competition. By examining these factors, businesses can leverage their strengths, address weaknesses, capitalize on opportunities, and prepare for potential threats, guiding strategic decisions and planning efforts effectively.
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<aside> <img src="/icons/brain_gray.svg" alt="/icons/brain_gray.svg" width="40px" /> Internal factors that give an advantage to the project or business. These could include expertise, resources, unique skills, or favorable market position.
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<aside> <img src="/icons/brain_gray.svg" alt="/icons/brain_gray.svg" width="40px" /> Internal factors that place the project or business at a disadvantage. These could include lack of resources, skills gaps, poor infrastructure, or other limitations.
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<aside> <img src="/icons/brain_gray.svg" alt="/icons/brain_gray.svg" width="40px" /> External factors or situations that could be beneficial to the project or business. These could include market trends, emerging technologies, new partnerships, or changing consumer behaviors.
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<aside> <img src="/icons/brain_gray.svg" alt="/icons/brain_gray.svg" width="40px" /> External factors or situations that could potentially harm the project or business. These could include competition, economic downturns, regulatory changes, or technological disruptions.
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